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Social Media Content Creator

Laugh Out Loud! | Posted 28-04-2021

Encino (Marketing and Advertising)


LAUGH OUT LOUD, the multi-platform comedy brand founded by Kevin Hart, is looking for a Social Content Creator to join our team of storytellers working to get the world laughing together. Dope Comedy. Delivered Daily. Always On. Always Loud.

We are looking for a smart, digital-media-savvy, and hard-working creative content producer and designer who can bring an incredible ability and unique vision to help build the LOL brand on social. The right candidate for this job is a true preditor; and a conceptual, innovative social media maker who loves comedy and pop culture, and can conceive and create original content, graphics, video, photography, and multimedia to drive brand engagement across Facebook, Instagram, Tik Tok, Snap, Twitter, and LinkedIn. The right candidate for this role has experience creating content at scale for social media platforms, and is a jack-or-jill of all trades in design, video, and animation. S/he is a resourceful, self-starting storyteller with an ability to create and execute compelling content ideas and demonstrates initiative to lead on creating proactive social-first concepts designed to make the LOL social channels a content destination. This role reports to the Creative Director, with a dotted line to the Director, Social + Content Marketing, and will eventually be based out of our Los Angeles office.

Responsibilities

  • Collaborate with the Social Media Manager to create original, engaging and on-brand social stories and content
  • Collaborate with in-house design and content teams, external brand partners, talent, and influencers to conceptualize and design shareable concepts and content
  • Create short form videos and write social copy for various executions across social networks, including Instagram, Facebook, Twitter, SnapChat, TikTok, YouTube etc
  • Build and export a weekly scheduled cache of assets including interactive formats such as gifs, cinemagraphs, stories, slideshows, and short videos for Facebook, Instagram, Twitter, GIPHY, TikTok, etc.
  • Stay up to date on current trends in social media, comedy, entertainment, digital, and culture
  • Ideate, create, produce, and edit a steady stream of social first cross-platform short-form social content series for YouTube, Facebook, Instagram, Twitter, TikTok, and LinkedIn with an eye towards growth, views, and engagement
  • Utilizing data, develop insight-lead strategies for pitching video concepts and creating a platform specific playbook of best practices for the most effective formats, topics, and trends
  • Create impactful, objective-oriented original content as well as derivate social content from existing series
  • Identify up-and-coming creators and influencers for partnership and collaboration opportunities
  • Assist with community management across the Laugh Out Loud social channels
  • Optimize existing video content for individual social platforms
  • Create compelling thumbnails + titles for social uploads
  • Assist the design team with graphics projects
  • Shoot and edit video content

Requirements

  • 3+ years in creating content for digital platforms (e.g. Instagram, Facebook, SnapChat, TikTok, Twitter, YouTube, LinkedIn, etc)
  • Degree in graphic design, multi-media arts, film, or related areas preferred
  • Visual thinker with a strong knack for creating and curating conversational, shareable content
  • Advanced knowledge of Adobe CS Suite, Premiere, Photoshop, Illustrator, InDesign
  • Ability to work independently, balance priorities, and thrive in a fast-paced, deadline-driven environment
  • Must have a strong sense of humor, high level of accountability, and passion for comedy + pop culture
  • Confident, collaborative, and communicative with an ability to keep calm under pressure
  • Ability to shoot and edit captivating short form stories for social channels.
  • Multicultural marketing and/or content experience, strongly preferred
  • Ability to interview talent for short form documentary storytelling
  • Videography, cinematography, and editorial + storytelling skills
  • Can-do attitude, flexible with demands of a fast-paced environment
  • Collaborative, organized, detail-oriented, and able to multitask
  • Ability to quickly pitch and execute innovative, next level concepts
  • After Effects or other animation programs a plus
  • Some overtime and weekends required
  • Ability to write engaging social copy
  • On-set experience preferred